Amazing Elevator Artworks
Elevator Skydive
(image via: Cool Hunter)
Anyone who’s afraid of heights might think twice about riding in this elevator, which seems to reveal a shocking view of a city far below the riders’ feet. But this is no glass elevator located at a dizzying distance above the ground – it’s just a large sticker affixed to the floor. The ad was created for a Swiss skydiving school, giving people a taste of what you experience when leaping from an airplane.
Cleverly Painted Elevator Floor Illusion
(image via: Oddee)
Would you even step foot into this elevator if it appeared to have no floor, especially considering that a sign at the entrance cautions users that the elevator is still under construction? If you were brave enough to walk inside you’d find that it’s actually a cleverly designed paint job that gives the illusion of a bottomless elevator shaft underfoot.
Elevator Ad Shows Man’s Insides
(image via: AdvertNews)
Another form of elevator advertising uses an image displayed on the outer doors that reveals something new when the doors are opened, as in this example where a man’s chest is opened to reveal his insides. This ad was made for the Body Worlds 2 Exhibit, a traveling exhibition of preserved human bodies and body parts.
Living Life in a Lift for One Day
(image via: Dornob)
Could you live in a space this small? A Dutch art student transformed an elevator into a living space complete with table, coffee maker, lights, books, shelves and a clock. She spent an entire day there, eating, relaxing, reading and working. Anyone who called for the elevator throughout the day was surprised to find the cozy ‘apartment’ and its nonchalant occupant.
Wake Up!
(image via: Advertolog)
Design firm Ogilvy Beijing of China created this ad for Maxwell House as a ’shot of adrenaline’ – when the doors opened, sleepy people in an office building were shocked awake, providing an effect that the designers figured mimics the effects of drinking a cup of coffee. The ad reportedly caused a commotion on the morning of its launch as surprised office workers crowded the lobby. It drew a crowd from people in neighboring buildings for the next week.
Going Down? You’ll Have to Share Her Bed
(images via: SSW)
Do you want to skip the stairs badly enough to invade a girl’s privacy by stepping or sitting on her bed while she sleeps? This installation by Ruth Pringle forced users to make that decision, placing a double bed in an elevator along with bedding and a girl in pajamas. The project aimed to remind people of voyeurism, vulnerability and “the power within everyone to harm others”.
Random Lift Button
(image via: Guerrilla Innovation)
Sometimes, you’ve just got to give in to chaos and randomness. That’s the idea behind the ‘random lift button’, installed by artist Chris Speed in two elevators in Portland Square at the University of Plymouth in England. When you press the button, you end up on a random floor where you can meet people and experience things that you wouldn’t otherwise have experienced had you skipped that floor and simply gone to your original destination.
Category: Cool Stuff, Illusions, Photos
I love the random lift button on the last picture